A long-term partner,
upgraded to Shopify 2.0.
Ghia is the premier non-alcoholic apéritif for the modern, health-conscious drinker. As a long-term partner, we re-platformed them to Shopify 2.0 and rebuilt the subscription experience — streamlining operations and elevating the shopping experience across their omni-channel presence.
A sophisticated alternative — redefining the drinking experience.
Founded to reimagine the apéritif, Ghia pairs vibrant, fresh flavors with an innovative, omni-channel approach for those seeking a refined alternative to alcohol.
Archical Digital has been a long-term partner with Ghia, supporting their eCommerce strategy and upgrading them to Shopify 2.0 — a comprehensive project centered on enhancing their subscription offering for a more seamless customer experience.
We also implemented advanced analytics, optimized site performance, and integrated third-party services to support a growing product line — helping Ghia streamline operations and deliver a superior shopping experience.
Strategy, design, development.
An end-to-end engagement across the full store — from technical discovery to a re-platform, subscription rebuild, and accessibility.
Strategy
- eCommerce strategy
- Technical discovery
- 3rd-party platform scoping
Design
- User interface design
- Conversion rate optimization
Development
- Recharge implementation & custom account pages
- Landing page development
- Speed optimization
- 3rd-party integration
- Referral program
- ADA compliance
The upgrade, in detail.
Shopify 2.0 re-platform
Migrated Ghia to Shopify 2.0 for a faster, more flexible foundation — modern sections, cleaner theming, and room to grow.
Recharge subscriptions
Rebuilt the subscription offering on Recharge with custom account pages, giving members a seamless way to manage their orders.
Speed & CRO
Optimized site performance and the conversion path, plus purpose-built landing pages for campaigns and launches.
Integrations & accessibility
Integrated third-party services, established a referral program, and brought the store into ADA compliance.